Press Releases

Friday, September 15, 2023

Highmark BCBS and the Buffalo Bills celebrate Hispanic Heritage Council as Community Hero at Sept. 17 Game

Buffalo, N.Y. (September 15, 2023)  — In honor of Hispanic Heritage Month, to recognize and the contributions, culture, and history of Hispanic Americans, Highmark Blue Cross Blue Shield and the Buffalo Bills will celebrate the Hispanic Heritage Council as the Highmark Community Hero for the Sept. 17 game vs. Las Vegas Raiders.  

Now in its third year, Highmark’s Community Hero program shines a spotlight on influential non-profit organizations in the Buffalo community at each Regular Season home game. Organizations will also receive a $2,500 donation and two tickets to the game.

The Hispanic Heritage Council is a nonprofit organization that exists to foster and inspire awareness that encourages the understanding and appreciation of the past, present and future of the Hispanic community in Western New York.

Since 2010, the Hispanic Heritage Council has been raising public awareness on the richness and diversity of Latin American heritage, encouraging pride throughout the local Hispanic community. The Hispanic Heritage Council offers a wide variety of cultural events during "Hispanic Heritage Month", which is celebrated annually from September 15 to October 15.

More information is available on their website at 

About Highmark Blue Cross Blue Shield of Western New York
Highmark Blue Cross Blue Shield of Western New York is a trade name of Highmark Western and Northeastern New York Inc., an independent licensee of the Blue Cross Blue Shield Association. Since 1936, Highmark Blue Cross Blue Shield of Western New York has helped millions of people lead healthier lives. Blue Cross Blue Shield offers a full range of insured, self-insured, and government programs and services covering businesses, families, and individuals, as well as dental and vision plans and stop-loss coverage. Highmark Blue Cross Blue Shield employs more than 1,500 people and serves as a key economic driver in the region. As a community-based, not-for-profit health plan, Highmark Blue Cross Blue Shield contributes significantly to organizations that strengthen and enrich the health of the community. For up-to-date news, facts, and information about the company, leadership, and industry, please visit or follow us on Twitter. 

For more information, contact

Amber M. Hartmann