Press Releases

Thursday, October 26, 2023

Big Big Table recognized as Highmark Community Hero during Bills game

Buffalo, N.Y. (October 26, 2023) — Highmark Blue Cross Blue Shield recognized local nonprofit, Big Big Table as the Highmark Community Hero during tonight’s game against the Tampa Bay Buccaneers.

As part of the Buffalo Bills Huddle for Hunger initiative, Highmark honored Big Big Table for its efforts to ensure food security for everyone in the community, especially the most vulnerable.

Big Big Table Community Café opened in 2021, with a different model from typical restaurants where guests exchange an advertised amount of money for their meal. At Big Big table, guests can exchange time, groceries, or money for their meal. This pay-as-you-can model provides a dignified and more equitable response to food and nutrition insecurity.

In addition to the in-game recognition, the health plan also awarded Big Big Table a $2,500 donation to continue its efforts to enhance access to healthy, local food options for all, while reducing food waste. 

About Highmark Blue Cross Blue Shield of Western New York
Highmark Blue Cross Blue Shield of Western New York is a trade name of Highmark Western and Northeastern New York Inc., an independent licensee of the Blue Cross Blue Shield Association. Since 1936, Highmark Blue Cross Blue Shield of Western New York has helped millions of people lead healthier lives. Blue Cross Blue Shield offers a full range of insured, self-insured, and government programs and services covering businesses, families, and individuals, as well as dental and vision plans and stop-loss coverage. Highmark Blue Cross Blue Shield employs more than 1,400 people and serves as a key economic driver in the region. As a community-based, not-for-profit health plan, Highmark Blue Cross Blue Shield contributes significantly to organizations that strengthen and enrich the health of the community. For up-to-date news, facts, and information about the company, leadership, and industry, please visit or follow us on Twitter. 

For more information, contact

Amber M. Hartmann
Highmark Blue Cross Blue Shield of Western New York