Community Health &  Employee Engagement Programs

Highmark Bright Blue Futures' efforts are not only centered on providing expertise and financial support.
  • Since its inception, health and human service nonprofit organizations have raised more than $18.4 million through the Highmark Walk
  • Over the past 5 years more than $6 million has been donated by employees through our United Way Campaign.
  • Our employees recorded more than 27,000 volunteer hours
  • The Highmark Bright Blue Futures Learning Series was available to more than 1,700 nonprofit organizations across our footprint

To understand and truly help our community, we need to be involved. Involvement to us means getting out into our coverage area to learn about organizations, meet people, provide resources, , and volunteer our time and expertise.

How Our Leaders Help Change Lives: Executive Profiles

Leading by example is not a cliché, but a key tenet driving Highmark's service efforts. Our executives live up to that mission and our values, personally and professionally. These are just some of their stories.

Tom Doran's Community Leadership: The President of Highmark Health Plan is Devoted to Community Service

Since childhood, Tom Doran has been dedicated to serving others — and the newly named Highmark Health Plan president shows no signs of slowing down.

Ellen Duffield's Community Leadership: President and CEO of Highmark Wholecare’s Focus on Improving Community Health

Leading one of Pennsylvania’s foremost managed care organizations, Ellen Duffield recognizes health goes well beyond physical needs.

Dr. Roosevelt Allen's Community Leadership: The Chief Dental Officer of United Concordia Dental is Dedicated to Paying Forward his Success

For more than three decades, Dr. Roosevelt Allen both participated in and had a front-row seat to that most unique and solemn brand of service.

photo of highmark volunteers doing community service

Community and Employee Programs

Our employees are our company's greatest asset. They not only give 100 percent to their jobs, but they also go above and beyond by supporting community programs. In fact, they are the heart and passion of our mission.

Walking, Connecting and Changing Lives: Highmark Walk

The Highmark Walk for a Healthy Community is an annual fundraising walk, and the primary goal is to help participating organizations raise money for their individual missions. One hundred percent of the funds raised through this event go directly back to the participating organizations.

The United Way Campaign: Raising Funds, Raising Awareness

We hosted an employee-led and driven annual campaign across all regions to support local United Way agencies. This support makes a positive impact on our communities by helping to address social issues affecting vulnerable populations including health, education and income inequality.

Volunteering Time and Talents Across the Miles

In 2023, our employee volunteering continued to be a powerful force for positive change. Our employees, united by a sense of purpose, contributed significantly to their local communities.

Sharing Resources: New Learning Series
Nonprofit agencies change lives. Their work is remarkable, and we want to provide any additional resources we can for the people and organizations working diligently for our community. This year, through our brand-new Highmark Bright Blue Futures Learning Series, we created four Subject Matter Expert presentations and conducted them for nonprofit agencies across our footprint. Participants joined session topics including Culturally and Linguistically Appropriate Services (CLAS) Standards; Protecting Your Organization Against Fraud; Social Media Tips and Safeguards; and Stress Relief — Ways to Avoid the Holiday Blues.